After twenty months as Art Director at Berlingske Nyhedsmagasin, it is time to look back and pick the best covers from the period. The task of setting the tone of a complete publication right from the most important page is not an easy one, but sometimes the solution is right there in front of you, other times it is the fifth or tenth proposal that makes it into print. Certainly, every single cover was the best solution possible at the time we reached the deadline.
__These six covers are my personal favourites published since November 2009, when I joined BNY. I'll try to explain why I think they are the best. In chronological order – and by lucky coincidence, there's two from each year:
No. 38, 04 December 2009:
The graphic cover – using the iconic language of the Magasin logo, showing about two thirds of it, with the CEO squeezed into the triangle of the M – he is a man under pressure, and it shows. The clarity of the motif and the sparse use of colour, using the BNY logo red, makes this cover stand out in all simplicity.
No. 39, 11 December 2009:
An example of the basic rule for the cover of BNY: We are the magazine for the CEOs, so we should show the faces of a CEO whenever possible. Pointing the camera in the direction of the CEO is not enough, there has to be that special "magic touch" – or agreement between the photographer and the 'victim' in order to have a result that is really something. In this case, "The art of quitting in time" is simply written all over Don Ø's face – and the picture tells the story. The assymmetric placement of the photo underlines the feeling of something gone wrong. This is not the story of success.
No. 01, 15 January 2010:
The first issue of 2010, with a large documentary/presentation of couples with power. Very symmetrical layout, but the surprise lies in showing only half the face(s) of one of the powerful couples. A little on the 'light' side, this cover story is a smooth way to get in the swing after a Christmas holiday.
No. 21, 18 June 2010:
A perfect example of the importance of planning, this photo of the two business men with their feet in the water is a play with the words of an old Danish expression – if Denmark is not thinking globally, we’re stuck in the local duck pond. Getting these guys to roll up the trouser legs of their impeccable suits took the persuasion of a great photographer, Erik Refner.
No. 05, 23 February 2011:
The profile of the CEO of Denmark's largest company, in a silhouette that is almost a caricature. This is a graphic favourite of mine – the power of black and white standing strong. Indeed, you may not recognize the man straight away, but we brag that our readers are intelligent, so we can allow ourselves to speak in a subtle voice and ask that they use their skills – and imagination.
No. 21, 15 June 2011:
This very minimalist cover design was decided upon when the photo shoot of four regional directors showed mediocre results. We prefer to show the people – the chief executives – but in this case, showing the beer they are all trying to sell became the object for the cover. The photo is not a masterpiece, but diving into a glass of beer this way is a welcome variation from showing the face of a CEO.
These three covers were almost as good as the best:
No. 36, 20 November 2009:
An institution of Berlingske Nyhedsmagasin, the nomination of the 50 Best Places to Work in Denmark is published every year. What to do – this year? Again? Well, the big number is the simple answer to the question. Using large type all across the page is easy – but it should be used sparsely, twice a year or so. The small cut out face of a person helps make this cover human, not just a cold graphic.
No. 34, 05 November 2010
This one was easy, actually – (re)using the design of the well-known commercials for the Tuborg Christmas beer, which in itself is an icon in Danish advertising. The snow flakes on the dark blue background is immediately recognizable, and the only question was – how little is needed for people to see what it is all about? We decided to include the steering house of the characteristic truck, just to be sure that everybody would join the party.
No. 02, 02 January 2011:
One of the very few women in the top of Danish business – Lone Fønss Schrøder was photographed in the fading light of day after a long meeting. An example of a good photographer's work under terrible conditions – Søren Bidstrup had about a quarter of an hour but managed to escort the lady into the street and shoot some wonderful, poetic images.
See many more BNY covers on the BNY Facebook page.
Wednesday, 15 June 2011
Tuesday, 14 June 2011
Two of Denmark's finest ceramists, Heidi Guthmann Birck and Aage Birck are showing recent works in Danmarks Keramikmuseum Grimmerhus, Middelfart, until September 4. The two, who have been a couple privately and professionally since 1966, have both turned 70 this year, and the exhibition actually opened on Heidi's birthday, this Sunday the 12th of June.
__I had the pleasure of designing the book that Lisbeth wrote about the Bircks in 1999, "Resumé", with their extraordinary works photographed beautifully by Aage. Lisbeth has written several articles and texts about their work, every time in fruitful dialogue with the two fine artists whose professionalism and dedication never fails. Above is one of Heidi's sculptures, below a glimpse of the main exhibition room at Grimmerhus.
Monday, 6 June 2011
After a couple of days with so much sun the only sensible thing to do was to stay in the shadow, I've been working on an update for the TPG TolleOne fonts - and on finishing the TPG Katalog fonts that have been too long in the making.
__The TPG TolleOne family will be expanded into five weights from the current three (the Black weight is the one above), and there will – finally – be an OpenType version. TPG Katalog, originally digitized for the SNDS Copenhagen Crash seminar in (huh) 2008, will also soon be out there on MyFonts.com and Fonts.com.
__A couple of ideas for new additions to the portfolio are also forming in the back of my head, but there's simple so much to do, besides drawing hundreds of letterforms or fiddling with kerning pairs, sidebearings and lower case glyphs ...
And yes: I'm undecided: Not sure if I like Fontlab better than my old trusted Fontographer …
Saturday, 4 June 2011
Even the almighty Google has to yield sometimes and admit that there was something that just couldn't be found. But even then – the 404 error landing page is one that makes you feel almost just as good as if you had actually found what you were looking for. I especially like the "That's all we know." remark …
Indesign, on the other hand, in close cooperation with SaxoPress, needs a whole lot of words explaining that something went wrong. This is, I believe, the biggest error message I have ever seen. Not the funniest one, but the biggest …
Friday, 3 June 2011
Årets sommerudstilling hos Galleri Lisse Bruun er åbnet. Et udvalg af galleriets kunstnere viser værker "fra lageret", og der er åbent onsdag - lørdag til og med den 25. juni.
Galleri Lisse Bruun, Store Kongensgade 99, København K